SEO Client Report
Elite Spine Centres
| Severity | Category | Title |
|---|---|---|
| critical | on-page | Missing meta descriptions on 14 service pages |
| critical | schema | Schema.org markup absent on chiropractor profile pages |
| high | content | Author attribution missing on 12 blog posts |
| high | on-page | Internal linking sparse from blog → service pages |
| high | on-page | Several H1s duplicated across location pages |
| high | images | Missing alt text on 27 images |
| high | schema | Open Graph image not set on most pages |
| medium | technical | LCP exceeds 2.5s threshold on 3 service pages |
| medium | content | Content thin (<400 words) on 5 location pages |
| medium | schema | No FAQPage schema on service pages |
| medium | schema | Breadcrumb schema implemented but not visually rendered |
| medium | on-page | Title tags exceed 60 chars on 8 pages |
| medium | technical | Missing canonical tags on 4 paginated archive pages |
| medium | technical | Search Console: 11 pages 'discovered but not indexed' |
| medium | images | Lazy loading inconsistent — applied to only 58% of images |
| low | on-page | Anchor text not descriptive on 'read more' links (17 instances) |
| low | technical | Hreflang not configured (single-market SG client, low priority) |
| low | technical | Trailing slash inconsistency on 3 service URLs |
| Date | Category | Change |
|---|---|---|
| 07 May 2026 | on-page | Homepage meta title rewritten — keyword-optimised |
| 07 May 2026 | on-page | Homepage meta description added (was empty) |
| 07 May 2026 | on-page | Spinal decompression service page meta title rewritten |
| 07 May 2026 | on-page | Chiropractic adjustment service page meta title rewritten |
| 07 May 2026 | schema | About page — Organization + MedicalBusiness JSON-LD added |
| 07 May 2026 | on-page | Orchard location page — meta description added |
| 07 May 2026 | on-page | Jurong location page — meta description added |
| 07 May 2026 | schema | Team page — Physician schema added for 8 practitioners |
| Keyword | Intent | Position | Volume | KD | Est. Traffic |
|---|---|---|---|---|---|
| spinal decompression singapore | commercial | 2 | 150 | 0 | 23 |
| chiropractor singapore price | commercial | 6 | 200 | 0 | 20 |
| best chiropractor | commercial | 5 | 150 | 2 | 16 |
| best chiropractor singapore | commercial | 11 | 400 | 29 | 15 |
| chiropractor singapore | commercial | 22 | 4,800 | 30 | 11 |
| osteopath | informational | 9 | 900 | 25 | 11 |
| osteopath singapore | informational | 10 | 350 | 8 | 11 |
| posture correction singapore | commercial | 5 | 100 | 0 | 11 |
| best chiropractor in singapore | commercial | 5 | 100 | 32 | 11 |
| chiropractic price singapore | informational | 1 | 100 | 0 | 10 |
| chiropractic singapore price | informational | 4 | 100 | 0 | 10 |
| spine decompression | informational | 5 | 100 | 7 | 8 |
| chiropractor near me | informational | 15 | 700 | 3 | 7 |
| chiropractic near me | commercial | 10 | 200 | 39 | 7 |
| spinal decompression | informational | 7 | 150 | 4 | 7 |
| Keyword | Was | Now | Δ |
|---|---|---|---|
| No movement. | |||
| Keyword | Was | Now | Δ |
|---|---|---|---|
| No losses. | |||
| Feature | Count | Keywords |
|---|---|---|
| question | 47 | spinal decompression singapore, chiropractor singapore price, best chiropractor, best chiropractor singapore, chiropractor singapore |
| local_pack | 22 | best chiropractor, best chiropractor singapore, chiropractor singapore, osteopath singapore, posture correction singapore |
| ai_overview | 17 | chiropractor singapore price, chiropractic price singapore, spinal decompression, what is whiplash, headache types |
| discussion | 17 | chiropractor singapore price, best chiropractor, best chiropractor singapore, osteopath, best chiropractor in singapore |
| image_th | 16 | spinal decompression singapore, chiropractor singapore, what is whiplash, what causes lower back pain in females, what causes back pain in females |
| knowledge_panel | 8 | spinal decompression singapore, chiropractor singapore price, chiropractic price singapore, chiropractic singapore price, how much is chiropractic treatment in singapore |
| sitelink | 8 | chiropractic singapore price, chiropractor near me, chiropractor singapore cost, chiropractor price singapore, chiropractor price |
| paid_bottom | 5 | headache types, osteopathy singapore, chiropractic, lllt, chiropractic courses in singapore |
| video_th | 4 | osteopath, what is whiplash, chiropractic, chiropractor |
| paid_sitelink | 4 | osteopathy singapore, chiropractic, lllt, chiropractic courses in singapore |
| image | 2 | headache types, what cause back pain in female |
| paid_top | 2 | osteopathy singapore, chiropractic |
| shopping | 1 | lllt |
| Status | Title — click to view | Published |
|---|---|---|
| published | Neck Pain That Won't Go Away — Causes, Signs, When to See a Chiropractor ↗ | 12 May 2026 |
| published | Signs of a Slipped Disc — Symptoms, Causes, What to Do ↗ | 12 May 2026 |
| published | What Is the Functional Correction Method (FCM)? ↗ | 12 May 2026 |
| draft | Why Your Lower Back Hurts When Sitting (and What Helps) ↗ | — |
| draft | Scoliosis Treatment Options in Singapore — A Complete Guide ↗ | — |
| draft | Chiropractor vs Physiotherapist — Which Should You See? ↗ | — |
| Query | Clicks | Impressions | Avg Pos |
|---|---|---|---|
| chiropractor singapore | 6 | 1,537 | 9.0 |
| super inductive system | 2 | 1,141 | 15.0 |
| lllt laser | 1 | 596 | 8.7 |
| osteopath singapore | 3 | 479 | 8.4 |
| lllt | 1 | 436 | 10.8 |
| 5 frozen shoulder exercises for quick relief | 2 | 419 | 8.2 |
| elite spine | 51 | 377 | 4.2 |
| osteopathy | 1 | 358 | 11.2 |
| best chiropractor singapore | 3 | 325 | 7.5 |
| frozen shoulder exercises | 3 | 267 | 17.4 |
| spinal decompression therapy singapore | 3 | 265 | 14.4 |
| chiropractic singapore | 1 | 260 | 25.4 |
| singapore chiropractor | 2 | 241 | 11.3 |
| spinal decompression therapy | 1 | 228 | 13.3 |
| elite spine centres | 36 | 214 | 2.2 |
| what causes back pain in females | 2 | 207 | 17.5 |
| spinal decompression singapore | 1 | 205 | 4.3 |
| ejercicios para hombro congelado | 1 | 119 | 8.9 |
| chiropractor sg | 1 | 111 | 16.5 |
| best chiropractor in singapore | 1 | 110 | 6.0 |
| spine specialist singapore | 1 | 90 | 66.7 |
| chiropractor in singapore | 1 | 89 | 10.4 |
| singapore chiropractor cost | 1 | 78 | 8.6 |
| chiropractor cracking back | 1 | 77 | 13.3 |
| cervical spondylosis | 1 | 72 | 2.6 |
| Page | Clicks | Impressions | CTR | Avg Pos |
|---|---|---|---|---|
https://elitespinecentres.com/ | 195 | 33,318 | 0.6% | 9.9 |
https://elitespinecentres.com/blog/shockwave-therapy-vs-laser-therapy/ | 29 | 3,080 | 0.9% | 7.5 |
https://elitespinecentres.com/services/spinal-decompression/ | 29 | 2,516 | 1.1% | 12.2 |
https://elitespinecentres.com/dr-michael-bryant/ | 24 | 965 | 2.5% | 6.2 |
https://elitespinecentres.com/blog/how-much-does-a-chiropractor-cost-in-singapore/ | 16 | 2,875 | 0.6% | 7.9 |
https://elitespinecentres.com/promotions/ | 16 | 1,031 | 1.6% | 6.1 |
https://elitespinecentres.com/services/super-inductive-system/ | 16 | 2,955 | 0.5% | 9.5 |
https://elitespinecentres.com/blog/how-does-chiropractic-cracking-work/ | 15 | 4,905 | 0.3% | 11.0 |
https://elitespinecentres.com/dr-marcus-bernini/ | 15 | 143 | 10.5% | 7.4 |
https://elitespinecentres.com/services/laser-therapy/ | 14 | 3,848 | 0.4% | 9.4 |
https://elitespinecentres.com/about-us/ | 13 | 1,207 | 1.1% | 4.9 |
https://elitespinecentres.com/contact-us/ | 12 | 761 | 1.6% | 2.8 |
https://elitespinecentres.com/blog/73-of-office-workers-in-singapore-suffer-from-neck-shoulder-or-back-pain-heres-why-and-what-you-can-do-about-it/ | 11 | 450 | 2.4% | 9.2 |
https://elitespinecentres.com/services/osteopathy/ | 10 | 4,366 | 0.2% | 9.8 |
https://elitespinecentres.com/blog/5-frozen-shoulder-exercises-for-quick-relief-and-how-elite-spine-centres-can-help/ | 8 | 2,144 | 0.4% | 13.4 |
| Path | Sessions | Engagement | Avg Time |
|---|---|---|---|
/ | 4,086 | 35.0% | 15s |
/promotions/ | 107 | 74.8% | 24s |
/dr-michael-bryant/ | 106 | 77.4% | 22s |
/about-us/ | 93 | 79.6% | 46s |
/contact-us/ | 85 | 78.8% | 13s |
/dr-marcus-bernini/ | 79 | 72.2% | 27s |
/home/ | 69 | 26.1% | 9s |
/success | 66 | 69.7% | 52s |
/services/super-inductive-system/ | 52 | 34.6% | 31s |
/dr-fraser-montgomery/ | 49 | 83.7% | 17s |
/services/spinal-decompression/ | 38 | 76.3% | 77s |
/services/laser-therapy/ | 37 | 43.2% | 22s |
/blog/shockwave-therapy-vs-laser-therapy/ | 34 | 55.9% | 70s |
/blog/how-does-chiropractic-cracking-work/ | 32 | 46.9% | 62s |
/services/chiropractic/ | 31 | 71.0% | 46s |
| Query | Position | Actual CTR | Expected CTR | Opp Clicks |
|---|---|---|---|---|
| chiropractor singapore | 9.0 | 0.4% | 3.0% | +40 |
| lllt laser | 8.7 | 0.2% | 3.0% | +16 |
| osteopath singapore | 8.4 | 0.6% | 3.5% | +13 |
| 5 frozen shoulder exercises for quick relief | 8.2 | 0.5% | 3.5% | +12 |
| best chiropractor singapore | 7.5 | 0.9% | 3.5% | +8 |
| spinal decompression singapore | 4.3 | 0.5% | 8.0% | +15 |
| ejercicios para hombro congelado | 8.9 | 0.8% | 3.0% | +2 |
| best chiropractor in singapore | 6.0 | 0.9% | 5.0% | +4 |
| singapore chiropractor cost | 8.6 | 1.3% | 3.0% | +1 |
| cervical spondylosis | 2.6 | 1.4% | 11.0% | +6 |
| Channel | Sessions | Engagement Rate | Conversions |
|---|---|---|---|
| Paid Social | 1,955 | 25.0% | 18 |
| Cross-network | 1,158 | 29.4% | 35 |
| Organic Search | 778 | 59.4% | 24 |
| Direct | 548 | 21.9% | 22 |
| Paid Search | 411 | 62.0% | 20 |
| Organic Social | 91 | 51.6% | 8 |
| Referral | 78 | 66.7% | 9 |
| Unassigned | 10 | 30.0% | 0 |
| Organic Video | 6 | 33.3% | 0 |
| Device | Clicks | Impressions | CTR |
|---|---|---|---|
| Mobile | 309 | 36,676 | 0.8% |
| Desktop | 199 | 68,906 | 0.3% |
| Tablet | 4 | 667 | 0.6% |
| Device | Sessions | Engagement | Conv. |
|---|---|---|---|
| Mobile | 3,903 | 33.3% | 86 |
| Desktop | 992 | 44.7% | 49 |
| Tablet | 78 | 32.0% | 1 |
| Country | Clicks | Impressions |
|---|---|---|
| SGP | 355 | 52,779 |
| USA | 34 | 25,881 |
| MYS | 17 | 1,422 |
| GBR | 11 | 3,118 |
| PHL | 11 | 1,661 |
| AUS | 10 | 1,600 |
| IDN | 10 | 1,714 |
| IND | 7 | 2,562 |
Present: Organization, WebSite, BreadcrumbList, Physician (team page), MedicalBusiness (about page)
Missing (recommended): FAQPage on service pages, Article on blog posts, Review/AggregateRating
Status: valid · 87 URLs · 4 orphan pages
184 total · 27 missing alt · 11 oversized · 142 non-WebP
Lazy loaded: 58.0%
Configured: No
Languages: en-SG
AI Overviews: partial · Citable passages: 6 · llms.txt: Absent
Brand mention signals:
| Date | Page | Field | Before | After | Status |
|---|---|---|---|---|---|
| 07 May 2026 | / | meta_title | Elite Spine Centres | Chiropractor Singapore | Elite Spine Centres — Spine, Posture & Pain Care | executed |
| 07 May 2026 | / | meta_description | (empty) | Singapore chiropractors specialising in spine correction, slipped disc & posture care. 7 locations islandwide. Book a consultation today. | executed |
| 07 May 2026 | /services/spinal-decompression/ | meta_title | Spinal Decompression - Elite Spine Centres | Spinal Decompression Therapy Singapore | Non-Surgical Disc Treatment | executed |
| 07 May 2026 | /services/chiropractic-adjustment/ | meta_title | Chiropractic Adjustment - Elite Spine Centres | Chiropractic Adjustment Singapore | Spine Alignment & Pain Relief | executed |
| 07 May 2026 | /about/ | schema | (no schema) | Organization + MedicalBusiness JSON-LD added | executed |
| 07 May 2026 | /locations/orchard/ | meta_description | (empty) | Visit Elite Spine Centres at Orchard — chiropractic care, spinal decompression, posture assessment. Open weekdays & Saturdays. | executed |
| 07 May 2026 | /locations/jurong/ | meta_description | (empty) | Visit Elite Spine Centres at Jurong — chiropractic care, spinal decompression, posture assessment. Open weekdays & Saturdays. | executed |
| 07 May 2026 | /team/ | schema | (no schema) | Physician schema added for 8 practitioners | executed |
| Month | Window | Status | Blogs Pub | Blogs Drf | On-page | Δ Score |
|---|---|---|---|---|---|---|
| M1 | 04 May 2026 — 03 Jun 2026 | in progress | 3 | 3 | 8 | +12 |